Review: LEGO 75407 Brick-Built Star Wars Logo

LEGO’s latest thing is a foray into the world of iconic brick-built logos – starting with 76313 Marvel Logo in January this year, and now 75407 Brick-Built Star Wars Logo releasing 1 May 2025.
The 700-piece set recreates one of the most iconic movie/brand logos of all time in brick form, with a striking yellow colour scheme that is sure to stand out on shelves. However, unlike its Marvel counterpart, it does not come with any minifigures or crazy play features – is that enough to justify its US$59.99 / AU$109.99 / £59.99 asking price? Let’s take a closer look and find out!
Special thanks to the LEGO Group for sending this set over for review.
75407 Brick-Built Star Wars Logo Set Details
75407 Brick-Built Star Wars Logo
75407
Brick-Built Star Wars Logo
0
700
US$59.99 / AU$109.99 / €69.99 / £59.99 / CAD$79.99
1 May 2025
Unboxing

The box comes with the standard all-black 18+ design, which makes the bright yellow main model stand out excellently on the front.

The back of the box shows off the model displayed on a shelf, along with a measurement of its width. Given how the model lacks any action features to fill out any additional graphics, the graphic designers included a comparison with the real logo as well as a poster of A New Hope!

Inside you’ll find two instruction manuals and six numbered bags. Bags 1-3 build the top half with instruction manual #1, while bags 4-6 build the lower half with instruction manual #2, so two people can build this set simultaneously if you like.
Build Process

Bag 1 gets right into it, constructing the base of the top half with a mixture of yellow and black bricks (along with some more multicolored choices hidden away inside).

Bag 2 finishes up the “R” and adds more core structure.

Finally, bag 3 finishes up the top half of the model, ending up with the “STAR” lettering.

Bag 4 starts on the bottom, beginning with the sloping lower halves of the “W” and “S” letters.

Bag 5 nearly finishes the “R” and “S” letters, making additional progress along the bottom half’s design.

Finally, bag 6 finishes the bottom section, which has a row of studs on top to attach the two halves together for the completed final model.
Reference Image

Completed Model

No minifigures are included, so let’s jump right into the design of the completed model. Right off the bat, it’s clear that the shaping of the Star Wars logo has translated exceptionally well to LEGO form, especially at the scale chosen. The build process was engaging, using lots of studs-not-on-top techniques and integrating interesting bracket pieces throughout the black background section to achieve the smooth final look.

The back of the model just has the Star Wars logo in reverse, which makes the most sense – it wouldn’t really look nice if it was a fully yellow block or if any other shape was used.

A closer look reveals the black negative space between the letters has been deliberately made out of textured bricks to create a nice greebling effect. This was a great choice to avoid the potential boring look that a completely smooth design might have resulted in, and also hides some of the necessary brackets used to supplement the yellow lettering designs.

The model is only 4 studs wide (3cm / 1.2″) so it can fit on some narrow shelves, which is ideal for display options. Despite being fairly narrow, it is a dense model throughout so still has a good amount of heft and weight.

The model measures 30cm (11.5″) wide so is a pretty good size for displays, especially among your other LEGO Star Wars sets or minifigures. The top of the yellow letters are smoothly tiled/rounded off, while the black negative space has some textured/studded pieces to continue the contrasting design.

The underside still has anti-studs exposed, which means you can try mounting it onto a studded display scene if you have a couple extra plates. The flat base also means it has good stability on any flat surface.

Now on to the only feature of the set, which is a clever Star Wars Easter egg:

This 4×10 panel on the top of the “ST” section lifts off to reveal a mini diorama of the Tantive IV being chased by the Imperial Star Destroyer, the opening shot from Star Wars!

The microscale models do a decent job of capturing the essence of each iconic ship (despite the questionable scale difference), but I’m not sure this hidden feature adds much value.

It’s not like you’ll be displaying the model with the lid removed to show off the Tantive IV-Star Destroyer diorama either, so while it is a cute use of space, for the most part this feature will likely stay hidden.
It feels like the designers just wanted to fit in a feature for the sake of it, and the use of space is admittedly commendable – it’s certainly different from a blocky set like the Marvel logo which provides a lot more options in terms of features that could be hidden away. I’m just not convinced that the mini diorama was really necessary, or enhances the model in any way.
Display Value

Despite its lack of moving features (or any cool features if we’re being honest), the Star Wars logo is effortlessly iconic and channels huge display value. It looks great on a table surrounded by some of your favorite Star Wars minifigures – although sadly none are included in this set…

…or even better, placed alongside some iconic LEGO Star Wars models on display!
(The size comparison also does it a lot of favours – despite the lack of any interior space, it looks like a pretty hefty model when alongside significantly more expensive sets like the Star Destroyer or UCS Slave I.)

Alternatively, it looks great sitting on top of any shelf – even if that “shelf” is a narrow minifigure display case!
Final Thoughts

To be honest, I was not excited about 75407 Brick-Built Star Wars Logo when I first heard it was being made. A brick-built Star Wars logo sounds like a cool idea, but without any minifigures or play features, I was concerned it would turn out really bland.
Certainly, on paper, these worries were warranted – the lack of play features is forgivable in exchange for an excellent, sleek exterior design, but I think LEGO missed the opportunity to include some cool or iconic Star Wars minifigures that would have significantly improved the value proposition here: imagine if we got our first non-super exclusive George Lucas minifigure?
Putting those concerns aside, though, the quality of the model is truly fantastic; capturing the details and proportions of the Star Wars logo nearly perfectly with a clever build process and effortless display presence. It almost feels like a must-have for any Star Wars fan to enhance their LEGO collection with one of the most iconic designs from the franchise in brick form!
The US$60 price also actually feels surprisingly reasonable to me – again the lack of minifigures is disappointing, but the 700-piece count definitely comes through with the model, which feels substantial and fairly weighty, and of course, looks fantastic on display for Star Wars fans.
In a wave of May 2025 Star Wars sets which seem increasingly focused towards adult fans and display value, 75407 Brick-Built Star Wars Logo is definitely a standout in my book.
Final Score
Audience rating
Thanks for reading! 75407 Brick-Built Star Wars Logo will be available 1 May 2025 from LEGO.com or your local LEGO Store.
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